Assassin’s Creed Shadows Now Up to 3 Million Players, but Still No Sales Figure From Ubisoft

Ubisoft's latest installment in the iconic Assassin's Creed series, Assassin's Creed Shadows, has impressively crossed the 3 million player mark just seven days after its launch on May 20. This remarkable milestone not only showcases a significant jump from the 2 million players reported on its second day but also surpasses the launch figures of both Assassin's Creed Origins and Assassin's Creed Odyssey.

Ubisoft's recent announcements also shed light on additional statistics that were initially disclosed in an internal email, as covered by IGN. These stats contextualize Shadows' opening weekend performance, emphasizing its strong start compared to Origins and Odyssey, though not quite reaching the "perfect storm" that propelled Assassin's Creed Valhalla in 2020.

Notably, Assassin's Creed Shadows achieved the second highest day one sales revenue in the franchise's history, trailing only behind Valhalla. It also set a record for Ubisoft as the biggest day one launch on the PlayStation Store and has accumulated over 40 million hours of playtime so far.

The stakes are high for Assassin's Creed Shadows following a challenging period for Ubisoft, marked by several delays, the disappointing sales of Star Wars Outlaws, and a series of high-profile setbacks including flops, layoffs, studio closures, and game cancellations. The pressure is palpable as Ubisoft's founding Guillemot family has reportedly been in talks with potential investors, including Chinese mega-corp Tencent, to safeguard the company's intellectual property amid these turbulent times.

The gaming community is closely monitoring Assassin's Creed Shadows' early performance, particularly its concurrent player numbers on Steam. Over the weekend, Shadows reached a peak of 64,825 concurrent players, making it the most-played Assassin's Creed game on Steam to date. This achievement is noteworthy, especially since it was the first game in the series to launch on Steam day-one since Odyssey in 2018. In comparison, BioWare's Dragon Age: The Veilguard peaked at 89,418 players on the same platform.

The Complete Assassin's Creed Timeline

25 Images

While the player engagement for Assassin's Creed Shadows is impressive, it remains unclear whether the game is meeting, exceeding, or falling short of Ubisoft's expectations without specific revenue or sales figures. Ultimately, the financial performance of Assassin's Creed Shadows will be crucial in determining not only the game's success but also Ubisoft's future. We may need to wait for Ubisoft's upcoming financial report to gain a clearer picture.

For those eager to delve into the world of feudal Japan with Assassin's Creed Shadows, our comprehensive guide awaits. Explore our detailed Assassin's Creed Shadows walkthrough, navigate with our Assassin's Creed Shadows Interactive Map, and uncover all the essential tips with our guide on things Assassin’s Creed Shadows doesn’t tell you.