Zenless Zone Zero Sets Revenue Record with Hoshimi Miyabi's Aid

HoYoverse's mobile hit, Zenless Zone Zero, continues its impressive market performance. The recent 1.4 update, titled "And the Starfall Came," propelled the game to a record-breaking $8.6 million in daily mobile player spending, surpassing its previous high achieved at launch in July 2024.

According to AppMagic, Zenless Zone Zero's cumulative mobile revenue has already exceeded $265 million. Update 1.4's success is attributed to the introduction of new characters, Hoshimi Miyabi and Asaba Harumasa (the latter offered free to all players as a promotional incentive), along with enhanced game mechanics, new environments, and game modes. The Hoshimi Miyabi banner was particularly instrumental in driving this record revenue.

Remarkably, the 1.4 update sustained player engagement far beyond the typical post-update decline. Daily revenue remained above $1 million for over 11 consecutive days, and even after two weeks, daily spending stayed above $500,000.

While a significant achievement, Zenless Zone Zero's revenue still lags behind HoYoverse's flagship titles, Genshin Impact and Honkai: Star Rail.